Studio Movie Grill proved its viability with outstanding gross receipts and was able to secure a full slate of first-run movies from all of the major studios. His drive was rewarded when the local office of Disney Studios decided to deliver Studio Movie Grill a first-run print of Touchstone Pictures’ The Waterboy. With the establishment of a first class location, Brian ramped up his lobbying efforts in Hollywood with an impassioned vigor and dedication to secure first-run movies. The Granada then relocated to the North Dallas suburb of Addison where it ultimately became the first official Studio Movie Grill location in 2000. With a vision for the next generation of movie theaters, he upgraded his facilities, menu, service, and film presentation. Without the benefit of first-run movies, Brian developed creative ways to encourage attendance and ultimately built a loyal following.

Brian seized the opportunity to launch his first movie grill concept by taking over Dallas’ Granada Theater.

While attending a film at the Bethesda Draft House in Maryland, he fell in love with the dinner and movie experience. How did the company get its start?īrian Schultz (Founder/CEO)’s vision was born while working as an aide to the United States Senator from Pennsylvania, Arlen Specter.

Tell us a little about the background of SMG. We interviewed Lynne McQuaker, Senior Director of Alternate Programming, Public Relations & Outreach to find out more about SMG’s success and what’s next for the company. 5000 ranking of the nation’s fastest-growing private companies. SMG is also celebrating its recent debut on the Inc. SMG, considered the leader of in-theater dining exhibition, recently announced a major expansion initiative with plans for additional sites throughout the country. Established in 2000, SMG has swiftly grown to 24 locations in 10 states. Studio Movie Grill (“SMG”, ) headquartered in Dallas, Texas, has modernized the traditional movie-going experience by combining first- run movies with full-service, in-theater dining.

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